Sunday, February 3, 2013

Entrepreneurial Post

With the expansion of music available online at little or no costs, the need to be able to navigate through individual preferences is present now more than ever. This application works with the vast number of videos available online on sights such as YouTube. It's purpose is to allow users to view only the most relevant videos of live performances that the web has to offer without the hassle of the manual search usually associated with browsing video sharing sights.
 This app functions by searching through the videos with tags that match a desired artist, album, venue, festival, song, etc. and creates a playlist based on user rankings (up-votes vs. down-votes  of the videos. This app is user friendly in that it forms a continuously streaming playlist of the videos.  There is also the option of sorting videos by quality, performance date, etc. With this app (which would have versions available for smartphones, tablets) the struggle of looking through countless videos of poor-quality performances is greatly diminished.
Revenue from this app is generated through paid advertisements from investors. The ads would appear before playing a video or along the margins of the site. If this app garners enough support and grows large enough, we could begin to offer users the option of paying a monthly fee to remove ads and to gain access to other videos not available to the general public, for example videos recorded exclusively for the paid subscribers. This would be possible if the company was able to get enough revenue to pay for exclusive recordings done by more popular artists. Overall, this web-browsing application is the perfect tool for any music lover and has the potential to be very beneficial to artists by getting live performances more attention and thereby increasing interest in shows, etc.

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